urban-rural divide

Britain has one of the largest Internet economies in the developed world, and the Internet contributes an estimated 8.3 percent to Britain’s GDP.

Despite the huge importance of the Internet in everyday life, we know surprisingly little about the geography of Internet use and participation at sub-national scales. A new article on Local Geographies of Digital Inequality by Grant Blank, Mark Graham, and Claudio Calvino published in Social Science Computer Review proposes a novel method to calculate the local geographies of Internet usage, employing Britain as an initial case study. In the first attempt to estimate Internet use at any small-scale level, they combine data from a sample survey, the 2013 Oxford Internet Survey (OxIS), with the 2011 UK census, employing small area estimation to estimate Internet use in small geographies in Britain. (Read the paper for more on this method, and discussion of why there has been little work on the geography of digital inequality.) There are two major reasons to suspect that geographic differences in Internet use may be important: apparent regional differences and the urban-rural divide. The authors do indeed find a regional difference: the area with least Internet use is in the North East, followed by central Wales; the highest is in London and the South East. But interestingly, geographic differences become non-significant after controlling for demographic variables (age, education, income etc.). That is, demographics matter more than simply where you live, in terms of the likelihood that you’re an Internet user. Britain has one of the largest Internet economies in the developed world, and the Internet contributes an estimated 8.3 percent to Britain’s GDP. By reducing a range of geographic frictions and allowing access to new customers, markets and ideas it strongly supports domestic job and income growth. There are also personal benefits to Internet use. However, these advantages are denied to people who are not online, leading to a stream of research on the so-called digital divide. We caught up with Grant Blank to discuss the policy implications of this marked disparity in (estimated) Internet use across…