From private profit to public liabilities: how platform capitalism’s business model works for children

by Huw Davies 14/09/2017

Why has platform capitalism come to dominate children’s relationship to the internet and why is this problematic?

by Huw Davies 14/09/2017

Young people choose to use platforms for play, socialising and expressing their identity. Image by Brad Flickinger (Flickr: CC BY 2.0)

Two concepts have recently emerged that invite us to rethink the relationship between children and digital technology: the “datafied child” (Lupton & Williamson, 2017) and children’s digital rights (Livingstone & Third, 2017). The concept of the datafied child highlights the amount of data that is being harvested about children during their daily lives, and the children’s rights agenda includes a response to ethical and legal challenges the datafied child presents. Children have never been afforded the full sovereignty of adulthood (Cunningham, 2009) but both these concepts suggest children have become the points of application for new forms of power that have emerged from the digitisation of society. The most dominant form of this power is called “platform capitalism” (Srnicek, 2016). As a result of platform capitalism’s success, there has never been a stronger association between data, young people’s private lives, their relationships with friends and family, their life at school, and the broader political economy. In this post I will define platform capitalism, outline why it has come to dominate children’s relationship to the internet and suggest two reasons in particular why this is problematic. Children predominantly experience the Internet through platforms ‘At the most general level, platforms are digital infrastructures that enable two or more groups to interact. They therefore position themselves as intermediaries that bring together different users: customers, advertisers, service providers, producers, suppliers, and even physical objects’ (Srnicek 2016, p43). Examples of platforms capitalism include the technology superpowers – Google, Apple, Facebook, and Amazon. There are, however, many relevant instances of platforms that children and young people use. This includes platforms for socialising, platforms for audio-visual content, platforms that communicate with smart devices and toys, and platforms for games and sports franchises and platforms that provide services (including within in the public sector) that children or their parents use. Young people choose to use platforms for play, socialising and expressing their identity. Adults have also introduced platforms…

Child Safety, Wellbeing

How and why is children’s digital data being harvested?

by Huw Davies 10/05/2017

It’s time to refocus on our responsibilities to children before they are eclipsed by the commercial incentives that are driving digital developments.

by Huw Davies 10/05/2017

“Whether your child is an artist, a storyteller, a singer or a scientist, I’m the lovable little friend that will bring that out!” says the FisherPrice Smart Bear.

Everyone of a certain age remembers logging-on to a noisy dial-up modem and surfing the Web via AOL or AltaVista. Back then, the distinction between offline and online made much more sense. Today, three trends are conspiring to firmly confine this distinction to history. These are the mass proliferation of Wi-Fi, the appification of the Web, and the rapid expansion of the Internet of (smart) Things. Combined they are engineering multi-layered information ecosystems that enmesh around children going about their every day lives. But it’s time to refocus on our responsibilities to children before they are eclipsed by the commercial incentives that are driving these developments. Three Trends 1. The proliferation of Wi-Fi means when children can use smart phones or tablets in variety of new contexts including on buses and trains, in hotels and restaurants, in school, libraries and health centre waiting rooms. 2. Research confirms apps on smart phones and tablets are now children’s primary gateway to the Web. This is the appification of the Web that Jonathon Zittrain predicted: the WeChat app, popular in China, is becoming its full realisation. 3. Simultaneously, the rapid expansion of the Internet of Things means everything is becoming ‘smart’ – phones, cars, toys, baby monitors, watches, toasters: we are even promised smart cities. Essentially, this means these devices have an IP address that allows to them receive, process, and transmit data on the Internet. Often these devices (including personal assistants like Alexa, game consoles and smart TVs) are picking up data produced by children. Marketing about smart toys tells us they are enhancing children’s play, augmenting children’s learning, incentivising children’s healthy habits and can even reclaim family time. Salient examples include Hello Barbie and Smart Toy Bear, which use voice and/or image recognition and connect to the cloud to analyse, process, and respond to children’s conversations and images. This sector is expanding to include app-enabled toys such as toy drones, cars, and droids (e.g. Star…

Interviews, Wellbeing

Tackling Digital Inequality: Why We Have to Think Bigger

by Huw Davies 15/03/2017

While the UK government has financed technological infrastructure and invested in schemes to address digital inequalities, the outcomes of these schemes are rarely uniformly positive or transformative for the people involved.

by Huw Davies 15/03/2017

Outcomes of the many schemes financed by the government to address digital inequalities are rarely uniformly positive or transformative for the people involved. Image: iPad by Sean MacEntee (Flickr).

Numerous academic studies have highlighted the significant differences in the ways that young people access, use and engage with the Internet and the implications it has in their lives. While the majority of young people have some form of access to the Internet, for some their connections are sporadic, dependent on credit on their phones, an available library, or Wi-Fi open to the public. Qualitative data in a variety of countries has shown such limited forms of access can create difficulties for these young people as an Internet connection becomes essential for socialising, accessing public services, saving money, and learning at school. While the UK government has financed technological infrastructure and invested in schemes to address digital inequalities, the outcomes of these schemes are rarely uniformly positive or transformative for the people involved. This gap between expectation and reality demands theoretical attention; with more attention placed on the cultural, political and economic contexts of the digitally excluded, and the various attempts to “include” them. Focusing on a two-year digital inclusion scheme for 30 teenagers and their families initiated by a local council in England, a qualitative study by Huw C. Davies, Rebecca Eynon, and Sarah Wilkin analyses why, despite the good intentions of the scheme’s stakeholders, it fell short of its ambitions. It also explains how the neoliberal systems of governance that are increasingly shaping the cultures and behaviours of Internet service providers and schools—that incentivise action that is counterproductive to addressing digital inequality and practices—cannot solve the problems they create. We caught up with the authors to discuss the study’s findings: Ed.: It was estimated that around 10% of 13 year olds in the study area lacked dependable access to the Internet, and had no laptop or PC at home. How does this impact educational outcomes? Huw: It’s impossible to disaggregate technology from everything else that can affect a young person’s progress through school. However, one school in our…